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Brand design & social content
Spudz Mash n Dash
Art direction, logo, plush, trailer and AI video
The project needed a memorable, friendly identity that could work both in real life and on social media.
Problem
Turn a food brand into a recognizable character able to live on a vehicle, card, plush and short videos.
Solution
A strong mascot, consistent print assets, full trailer graphics and AI video content designed for social visibility.
Visuals
